Throwback Thursday: Hollister’s Newest Model

Throwback Thursday:  Hollister's Newest Model

I just got news that one of my favorite models, Ryan, will be working as a real model in one of the Hollister stores in South Florida over the Christmas minus shirt style. I’m glad to have been the first to photograph this handsome lad.

My Favorite Spot Today: Engineers of Tomorrow Set to Beastie Boys’ “Girls”

So good. Soooooo gooooooood. YES!  I wish I’d produced this!

The Freshness- Rumi

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When it’s cold and raining,
you are more beautiful.

And the snow brings me
even closer to your lips.

The inner secret, that which was never born,
you are that freshness, and I am with you now.

I can’t explain the goings,
or the comings. You enter suddenly,

and I am nowhere again.
Inside the majesty.

Fall Slideshow

fallcard_version3I’m taking a moment for a little shameless promotion here.  As some of you may know, I’m a photographer as well as a blogger/writer.  The photography on my website is not only available for print onto photo papers of every variety, canvas, cards and merchandise, but it is also available to bloggers as a download for $5 an image (web version download in “personal”).  If you see an image you like in one of my galleries covering holidays, travel, things, and random people, click on the download area when you select an image.  Here’s my fall gallery if you’re looking for fall imagery in your blog post.  Please take a moment to peruse my other galleries on http://www.chattergoldstudios.com …and enjoy by clicking on the link below.

Fall Color

Thanks for taking the time to view my gallery and thank you for supporting small business!

Why Small Businesses Should Use Instagram

lloydmartinAs a photographer and a producer for the advertising industry, it’s par for the course that I know the latest and greatest in social media.  Not only do I create content for my clients to promote and share on social media platforms (sites), I use a variety of social media platforms to promote my own personal brand and services. I’ve always assumed that the masses knew how to use twitter, facebook, instagram, pinterest…

I was wrong.

I stood corrected a couple of weeks ago when discussing social media for restaurants with a bartender friend.  I was surprised to find out that many do not use instagram or even upload promotional photos to their facebook and/or twitter accounts.  Some don’t even have facebook accounts for their small businesses!  How could this be in 2013?

If you own a small business, or any business for that matter, you need social media.  You have a smartphone?  Then you have no excuse not to promote your business with photographs on social media… and Instagram, quite honestly, is your best friend.

Instagram is a fast, easy, and efficient platform that brings more exposure to your business.  How? It allows you to post your images simultaneously to your facebook, twitter, tumblr, flickr, and foursquare accounts all in one shot.   It will take you all of five to ten minutes of each day to promote your company.   Not a bad investment of your time, I’d say.

I could get very specific for each industry about what your social strategy should be, but to keep it simple and short for this blog post, here are some suggestions for three different industry categories:

  • If you are a restaurant, you should be uploading/posting photographs of your drink, food menu items, specials, and photos of the staff.
  • If you sell a product, you should be uploading/posting photographs of your product line with information about each product.
  • If you sell a service, you should be uploading/posting “Behind the scenes” photographs of your set up and/or process that makes your service unique.

Here’s a list of businesses who use instagram successfully; check them out for ideas of how you can promote your business:
http://instagram.com/sephora#
http://instagram.com/bucadibeppo#
http://instagram.com/burgerfi#
http://instagram.com/thorstenroth/#
http://instagram.com/josevilla#

Once you’ve set your account up, here’s a great article to get you started on the basics of posting to your instagram accounts.  Now you are ready to rock the marketing world.

Not sure how to set up your instagram so that it shares the image to your other social media accounts?  Coming soon:  “How to Set Up Instagram For Your Small Business.”

Never Alone

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Lighting strikes
Breaking the silence
Sound so deafening
My breath catches
All alone
In the night sky
All alone
In the universe
You call my name
I hear
And smile
No boundaries
Can separate us.

by Tricia Chatterton (somewhere in the 90’s).  All Rights Reserved.

All Fast Food Restaurants in America Should Do This

I think this is not only brilliant marketing, but quite useful. No one likes to see a big open mouth chomping down on a burger. It’s not the most attractive sight. Just think of all the fun faces we could print on the hamburger wrappers that cover your mouth. You could change the faces seasonally for each holiday. Hello, fast food chains, are you reading this? Advertising agencies, get on it!

“Soldier” (Poems from Yesteryear)

england_castle

How to know
Which way to go
And whom
To go with
Social circles lead
But don’t plant the seed
Of who shall be
And who they shall be
With.
So, I pause and look
Unphased
Yet dazed
As I open another book
Waiting for that tap on the shoulder
To look and find
A beautiful soldier
To guard and protect… my heart.

Written by © Tricia Chatterton. All Rights Reserved. (somewhere in the 90’s)

A Great Big World – My Song Obsession At the Moment

Yeah, yeah, I know that everyone is talking about this song because Christina Aguilera sang it with A Great Big World on “The Voice,” but I prefer the version without her, thank you.  It gives me that melancholy I-want-to-write-bad-poetry or paint-something-heartwrenchingly-awesome feeling that The Postal Service or Deathcab For Cutie inspires.  Enjoy…and create.

“World Full of Color” (Poems From Yesteryear)

I’m beginning a new category (can’t get enough) titled “Poetry From Yesteryear.”  As I go through all of my sketchbooks from my twenties, I’m finding some interesting poetry.  It’s fascinating to see where I was emotionally and spiritually at that time… and how much life has changed since.  I begin my first in the series with…

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“World Full of Color”

I used to think life very clear

All black and white.

Years change me

Visions transform

Path becomes blurry

Too many choices

Revelation

Disintegration

Transformation

In a world full of color.